Design - is creation of detailed technical documentation developed software in compliance with the business requirements of the client, which is preceded by a stage of development and defines all internal properties and architecture of the project.

Why you need a design

In situations when the project is in the initial stage, or has no documentation, we recommend starting from the design stage for the following reasons:

This allows to visualize the project, draw up an estimate and divide the development into phases.

Design reduces the cost of development, due to the MVP development and functional errors reducement on early stages.

Read more in our blog about how we design mobile and web applications.

How we work

1. Organizational work

  • Setting up the project management infrastructure
  • Filling out the project requirements questionnaire
  • First meeting-discussion with the customer
  • Overall management of the project (MM, entry working group)
1–2 days
  • Slack
  • Trello
  • Google Docs

2. Project Business Analysis

  • Selection of the basic concepts by the team
  • Analysis of the market and its competitors
  • User portraits
  • User stories mapping
  • Mom-test
  • Benchmark (analysis of existing solutions)
  • Setting up the task for designer to implement the concept
2–7 days
  • Slack
  • Trello
  • Google Docs
  • Pinterest
  • FeatureMap
  • Sensor Tower
  • App Annie
  • Business Model Canvas

3. Presentation and negotiation on the concept

  • Drawing sketches
  • Drawing design concept for approval
  • Basic logo and copywriting development
  • Customer presentation preparation
  • Customer Presentation of the project concept
  • Changes as a result of presentation
  • Additional presentation and negotiations/li>
7–14 days
  • Slack
  • Trello
  • Paper and pencil
  • Sketch App
  • Adobe Photoshop
  • Adobe Illustrator

4. Preparation of project documentation

  • Preparation of final design interface scheme (up to 7 screens)
  • Preparation of technical specifications
  • Approval and modifications of the specification
  • Prototype in the form of a web-based app (app imitation)
2–3 days
  • Slack
  • Trello
  • Google Docs
  • Sketch App
  • Zeplin
  • Marvel App


  • Project Requirements Questionnaire
  • UI/UX design concept
  • Original Image File
  • Technical specifications
  • App Design Scheme
  • App Prototype (Web-based app imitation)